Direct marketing is only one part of an inclusive promotional campaign. Below we list a range of tips which will prove helpful in your next direct promotional program. Direct Promoting is used as a part of a combined marketing approach to achieve specific quantifiable results from an unsolicited audience.
Effective Direct marketing: a useful direct promotional program will permit you to :
*Focus limited resources into areas that may are the most probable to generate the highest results
*Measure the results and reply rates
*Test your market before developing a full campaign
Direct promoting is one kind of promoting methodology employed by companies selling goods and services.
Direct selling mailers or emails send the message right to customers without any intervening media. 2nd , it involves a particular “call-to-action.”
Some popular direct marketing methodologies are mentioned below.
1) Direct Mail
3) E-mail Promoting
4) Door to Door selling
5) Broadcast faxing